The New Eagle Has Landed: DWC Unveils New Athletics Logos   

The Daniel Webster College (DWC) Department of Athletics has recreated its official athletics image with the unveiling of a new athletics logo. The announcement and unveiling of the new logo was made by DWC Assistant Vice President of Student Affairs for Athletics Phil Rowe. The logos will be utilized beginning with the 2006 Fall season.

“As part of our ongoing efforts to enhance the department of athletics here at DWC, I am pleased to offer our student-athletes, alumni, fans and friends of the college a more identifiable athletics brand with these new logos," said Rowe. "We feel this will allow our athletics program to create a more readily identifiable brand as well as enhance marketing and merchandising opportunities both on the campus and off.”

The Eagles’ new primary logo features a streamlined athletic text sporting “Eagles” in large white text with a blue and black border. “Daniel Webster,” in blue and smaller, is imbedded within the Eagles text. The silhouette of a red eagle with wings outstretched and talons extended hovers in the background, while individual red and blue swishes appear behind the eagle and the text.

The secondary logo contains the same “Eagles” text with accompanying swish, but removes the eagle silhouette. A third and final logo features a large “D” and “W” which vary between solid red and solid blue.

The logos are the product of an in-house design of Associate Director for Marketing Ryan Keough, a 2001 graduate of DWC with a degree in Aviation Management.

All three logos are attached and are also available through the Daniel Webster College athletics website at www.dwc.edu/athletics.